I first heard about Beijing’s pyjama culture back in May when I read this post about the work of National Geographic photographer Justin Guarigilia. Take a look, Guarigilia captures some great examples of this trend.

The article helped me make sense of what I’d seen in Cambodia a couple of years ago — the marked prevalence of comfy PJs worn as fashion by all ages and sexes. I would bet the phenomenon has spread to Vietnam and other places, because I have even seen some daytime sleepwear action on the streets of Footscray as well.

It makes sense to me. Pyjamas are cozy and cool and perfectly coordinated.

But now, according to the newswire, it appears Chinese authorities are cracking down on this ‘visual pollution’. Good luck to them!