And the cross-cultural casting of the year award goes to…Nando’s. Thanks to this fast food giant, us Africa-descended women have finally conquered the Australian mainstream advertising world, following in the footsteps of the beautiful ‘Delilah’ from those oh-so-classy Campbells Cash ‘n’Carry ads of yesteryear.
Centrestage in the recent Lick It Up campaign, 2008’s ‘Delilah’ is seated at a Nando’s table with a group of supposedly ‘unusual people’ (advertising industry-speak for ‘freaks’). Head thrown back in anticipation, she dangles a frog over her mouth on billboards all over the country. Move over Marsha Hines and Trisha Goddard and let me at that Peri Peri sauce.
Click HERE to further explore the insane world of Nando’s-bashing.
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