With his ruby and diamond-studded Rolex, and a fleet of ninety-three Rolls-Royces, Bhagwan Shree Rajneesh was the bling guru. He rejected the asceticism of traditional Indian spiritual practice and embraced materialism and sexual disinhibition. It was a clever bit of mystical upcycling targeted at Westerners, and my hometown of Fremantle, WA became a major international hub for his devotees.