After these events, women still went back to jobs where they aren’t paid, protected or promoted as much as their male counterparts, and they went back to their homes with just as many chores and threats of violence as before.

There’s a difference between campaigns and campaign tactics: one is a war, and the other a weapon. Their inability to generate an equal amount of protest on both Avid Reader and Allen & Unwin’s Facebook pages shows that MRAs are incapable of campaigns, and will always be outnumbered by the people fighting back.

As a writing genre loosely linked to the evolution of opinion editorial, confessional writing offers as much convenience for readers, writers and publishers as it does problems. It’s cheap for publishers, who don’t have to cultivate writers but do have to boost their audiences. If they pay anything at all, even above a small token, they can still evade per-word rates or full-time employment costs by offering flat fees.